Our experience has allowed us to work across categories such as: Health & Beauty Care (hair care, hair color, personal care), Cosmetics (color, skin care, fragrance), Food & Beverage, Home Care and Pet Care. Having worked in companies both big and small, we understand the challenges of having to set-up processes and programs across an organization. Our wide range of skills can be used on a project basis to develop any specific program for your business. We can do the planning and leave the execution up to you or see the project to fruition, it’s up to you and your needs. A project can include any of the following:
Marketing
Brand Management
Branding
Product & Packaging Development
Advertising (TV, Magazine and Direct to Consumer)
Public Relations
Customer Retention Management
Website Development / E-Commerce
Events / Trade Shows
Sales / Distribution Development
Category Management
Merchandising
Education/Training
Customer Service
Shopping Channel
Department Store
Specialty Store
International development (Asia, Europe and Latin America).
Research
Quantitative –In-Depth interviews, Consumer Panels.
Qualitative – Focus Groups, one-on-one, in-home visits.
Segmentation
Market Tracking: Nielsen, NPD,
Additionally, we have formed strategic partnerships to help us carry-out specific projects: Public Relations, Fund Raising, Graphic Design, and Public/Motivational speakers, so if you have the talent in-house or would like us to help you find someone to do it for you, we will work with you to develop a program that works with your budget and timings.
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